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Showing posts from January, 2019

Introducing Social media marketing

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Social media marketing requires a different Mind-set if you want to be successful. That is why so many see it as a waste of time. You will not be speaking the language of your customers when you think that social media is a marketing machine. However, it is the most effective marketing tool you can ever imagine if you know how to make use of it. What are the benefits of Social Media Marketing? As we focus on the benefits, we will discover various   Social media marketing strategies you need to build an online community. However, without an understanding of Digital Literacy, business men and young entrepreneurs   will continue to make mistakes that will be heartbroken. A wise man once said, “if a school knows nothing about digital literacy,   students will be blind to their internet and they will fall victims”. Why the internet has the potential to deliver immense value, our online world also comes with inherent risks; particularly for children. This is the re...

SEVEN P FORMULA

You should continually evaluate and reevaluate your business activities. These seven are: product, price, promotion, place, packaging, positioning and people. As products, markets, customers and needs change rapidly, you must continually revisit these seven Ps to make sure you're on track and achieving the maximum results possible for you in today's marketplace. Product To begin with, develop the habit of looking at your product as though you were an outside marketing consultant brought in to help your company decide whether or not it's in the right business at this time. Ask critical questions such as, "Is your current product or service, or mix of products and services, appropriate and suitable for the market and the customers of today?" Whenever you're having difficulty selling as much of your products or services as you'd like, you need to develop the habit of assessing your business honestly and asking, "Are these the right products o...